KFC, INTERACTIVE GAME
The company wanted to activate their Facebook page, followers engagement with the use of creativity and digital marketing tools.
As the lovers and most of the KFC Facebook page fans are youth representatives, we decided to activate it with the integration of an unusual game. The players had to collect KFC products with the help of KFC hero. For the collected products and long passed distance they were getting points. In the end of each week, user with the best score received a KFC product as a gift.
More than 3 000 subscribers participated in the game, the page likes grew up and the game had an unbelievable positive feedbacks.
SMM, Banner production, Video ads, Google ads